o 415.671.4636 | f 415.671.4638
101 California Street, Suite 2450
San Francisco, California 94111
A large dispensary client was faced with a challenging – and potentially explosive – legal situation in a far-removed state. Through extensive on-the ground fieldwork and tight engagement with members of the press and other key influencers, GRÜN executed a successful lobbying and public relations campaign that enhanced the client’s professional reputation in the particular market sector, preserving opportunities for further involvement.
A leading cultivation equipment distributor found himself in the midst of a legal action with a former partner, and needed to create an understanding via the press of certain previously unreported particulars. He turned to GRÜN for media coaching, strategic counsel, and the right mix of press connections required to place the story in a hard-hitting, yet non-distracting frame. The result was expanded positive exposure for the client, followed by a sizeable increase in sales.
A well-funded, locally permitted cultivator came under intense attack from a local district attorney’s office and required an aggressive, yet legally conservative, public response. GRÜN stepped in with an array of high-level influencers, who in turn shaped media coverage and the behind-the-scenes legal response. Impressed by such professionalism, the operation’s lead investors committed to a re-launch at an appropriate date.
Crisis Management and
Sustainable Growth Solutions
for the Medical Cannabis Industry